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Alan Lucas

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"Helping people with their mental health isn't medical work. It's love and wisdom work."

Alan Lucas was born and raised in Belfast during the troubles and wondered from a young age why people would kill others just because they had developed different beliefs. 

After university he worked as a ski teacher in the United States, New Zealand, Australia and Europe, followed by a twelve-year marketing career at global sportswear brands Nike and Adidas.


He has founded various businesses and trained across a range of psychology, psychotherapy and coaching disciplines, in creating the highly effective 7 Step – Sort Your Self Out System®. 

As an author, entrepreneur and motivational speaker, Alan is passionate about self-improvement and helping people have more fun and fulfilling lives. He wrote Realise Your Power ® and You Don’t Need Therapy®, and created the Less Ego® brand, which donates all profits to the SYSO Foundation, providing free personal development resources to young people to help them make the most of their lives. 

Alan speaks in schools and colleges for free. Contact:

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